Email Marketing Articles

Marketing Your Restaurant Menu In A Digital World

The latest restaurant industry trends point to an industry in turmoil. Sales are down and customer traffic is off. There are some segments of the business that are growing, but often at a cost. With all of this as a backdrop, what is your plan to come out on top by the end of the year? […]

March Madness For Restaurant Marketing

It’s that time of year again. One the largest sporting events that will span several weeks. From Mid-March into early April many restaurant customers will be captivated by college basketball. It’s become one of the most talked about events in the country. College basketball NCAA March Madness! Free Restaurant Marketing Planning Guide So, what does […]

8 Tactics for Effective Restaurant Marketing

If you’d like to succeed in the restaurant industry, a top-notch restaurant marketing mix is essential. Your marketing mix, or the set of tactics you use to promote your restaurant, should be built around product, price, place, and promotion or the 4 Ps of marketing. Get A Free Restaurant Marketing Assessment Here at CORE Restaurant […]

Customer Acquisition vs. Customer Retention: What is More Profitable for Your Restaurant?

If increasing the profitability of your restaurant is one of your goals for 2018, you should make customer retention a top priority.While acquiring new customers is important, retaining existing ones is even more essential for a successful restaurant operation. Retaining Customers is Cheaper Than Acquiring New Ones Retaining customers is cheaper than acquiring new ones. […]

Does Your Restaurant Have a Menu Marketing Strategy?

A new year, a new start. Many restaurants view this as an opportunity to start fresh with a new menu. Last year is over and it was a tough one for many restaurants. Many major chains went through buyouts, many restaurants closed. The brave that made it were concerned much of the year. Time for […]

Marketing Budgets for Restaurants

Does your restaurant establish a marketing budget? As we head into the new year, it gives us a time to set up a new perspective for what we want to accomplish in 2018. Many things have changed in the restaurant industry over the past year. Now is your time to step back and develop your […]

Does Email Marketing Work For Restaurants?

Is Email Marketing Dead? During the holiday season, I get so many emails from everybody. Friends, retailers, charities and so much more are using email marketing to get me to visit their restaurant or website. They are all competing for the same dollars that a restaurant does. Unfortunately, I don’t get many emails from restaurants. […]