Learn how they can help your business grow Engaging in cause-related marketing can provide numerous benefits to restaurants, ranging from increased customer loyalty to positive social impact. Here are the top 10 reasons why restaurants should consider participating in cause-related marketing: Remember, the key to successful cause-related marketing is to choose a cause that aligns […]
Maximizing online profiles can lead to several financial impacts for restaurants. Here are some ways in which a restaurant can get financial results from their profiles.
Do You Know Your Restaurant’s Target Customer? Why should they choose your restaurant? Customers have choices in today’s marketplace!. Why should they choose your restaurant? Below is listed five ways to help you to identify your restaurant’s target customer or you can take the survey to help you further. Remember that customer preferences and demographics […]
Gift cards are used by local businesses to reward others. Are they using yours? Every day you wonder how can you increase your restaurant sales, did you realize your restaurant gift cards sales are probably the most unused tool in your tool belt. Most restaurant owners think of how they can get consumers to buy […]
The latest data shows the restaurant traffic continues to decline. Is this the trend that will continue into 2023? It is important to focus on profitability during these times, but marketing efforts must continue to drive traffic into your restaurant. Restaurant Trends and Business Success in 2023 The past year has continued to throw curveballs […]
The COVID pandemic is softening and many restaurants are back to strategic planning
Welcome 2021! Last year was a crazy year as we know. The pandemic changed everything and we are not out of the woods yet. State and local governments also impacted the way in which restaurants do business. You have had everything thrown at you and you have survived so far. The promise of a vaccine […]
As we continue into the holiday season, this year will be different for your restaurant. First, holiday gatherings will be few and far between which will impact catering. Second, traffic will be limited due to restrictions established by local governments regarding where your customers can go. The flow of new customers into your restaurant will […]
The struggle is real for restaurants; you know that. Each day brings new developments in the COVID battle. State governments are controlling your ability to conduct business. Consumers are becoming more cautious in their actions. The media is sounding the alarms. What’s more, as winter approaches outdoor dining is coming to a halt, while restrictions […]
Every day when I look at the news, all I see is how the COVID -19 virus is having a second wave. State governments are reacting, consumers are worried and it may appear that a lockdown is looming. For myself, our state travel restrictions have cancelled our family Thanksgiving gathering. I’m sure this is happening […]
This has been a truly challenging year for restaurant owners. Aside from the normal challenges of running a business, you have had to deal with COVID 19 and everything that comes with. Depending on what state you live in, your government has made the stress even greater with restrictions on running your business. The challenges […]
September 1st is fast approaching, and the COVID-19 crisis is not letting up. Many states are reporting increased cases and travel restrictions are in 30 states. Some states, like Pennsylvania, have reduced seating capacity in restaurants to 25%. With all this happening, it makes me wonder, what will restaurants do in the fall? Think about […]
Does your restaurant establish a marketing budget? As we head into the new year, it gives us a time to set up a new perspective for what we want to accomplish in 2018. Many things have changed in the restaurant industry over the past year. Now is your time to step back and develop your […]
Growing your sales with effective restaurant marketing strategies As we enter the busiest season of the restaurant year, it is important to refresh your teams on the importance of these months and the impact it can have on your business for the following year. Spend some time on these topics and have a great holiday […]
2017 has been a difficult year for many restaurants. The restaurant industry continues to change in many ways driven by the choices customers have. Many of the choices are facilitated by technology and the options it offers us to make decisions. Let’s take a closer look at just two ways in which technology has impacted […]