Consumer traffic at restaurants has been declining steadily since 2020. Growing your restaurant business clearly depends on consumer traffic. The pandemic has had a major impact on those numbers obviously. Rising commodity cost opened the door to raising prices to keep up and enhance the profit a bit for some smart restaurant owners. Government money […]
Digital marketing is all the rage in current marketing circles, but lets not forget that some traditional marketing strategies work well also. Some offline marketing channels for restaurants are: 1 – Hosting or participating in community events, such as food festivals, live music nights, or charity fundraisers. 2 – Investing in print advertising, such as […]
The top 10 marketing strategies for restaurants can vary depending on the restaurant’s type, location, and target audience. However, the following strategies are generally effective for most restaurants: Consistency is key in implementing these strategies, and it’s essential to monitor and analyze their performance to make data-driven adjustments. The specific mix of strategies may need […]
Looking for proven ways to drive traffic to your restaurant this October. These thoughts will help you boost your sales. Driving Restaurant TrafficThe best restaurant promotions for October often take advantage of seasonal themes, holidays, and events that occur during this month. Here are some ideas for restaurant promotions that could work well in October: […]
How to Grow Your Sales During This Season. The back-to-school season can have a significant impact on restaurants, both positively and negatively. Here are some ways in which the back-to-school season can influence restaurants: Positive Impact: Negative Impact: Overall, the impact of the back-to-school season on restaurants can vary widely based on the restaurant’s location, […]
Learn how they can help your business grow Engaging in cause-related marketing can provide numerous benefits to restaurants, ranging from increased customer loyalty to positive social impact. Here are the top 10 reasons why restaurants should consider participating in cause-related marketing: Remember, the key to successful cause-related marketing is to choose a cause that aligns […]
Maximizing online profiles can lead to several financial impacts for restaurants. Here are some ways in which a restaurant can get financial results from their profiles.
Do You Know Your Restaurant’s Target Customer? Why should they choose your restaurant? Customers have choices in today’s marketplace!. Why should they choose your restaurant? Below is listed five ways to help you to identify your restaurant’s target customer or you can take the survey to help you further. Remember that customer preferences and demographics […]
Gift cards are used by local businesses to reward others. Are they using yours? Every day you wonder how can you increase your restaurant sales, did you realize your restaurant gift cards sales are probably the most unused tool in your tool belt. Most restaurant owners think of how they can get consumers to buy […]
The latest data shows the restaurant traffic continues to decline. Is this the trend that will continue into 2023? It is important to focus on profitability during these times, but marketing efforts must continue to drive traffic into your restaurant. Restaurant Trends and Business Success in 2023 The past year has continued to throw curveballs […]
The COVID pandemic is softening and many restaurants are back to strategic planning
Welcome 2021! Last year was a crazy year as we know. The pandemic changed everything and we are not out of the woods yet. State and local governments also impacted the way in which restaurants do business. You have had everything thrown at you and you have survived so far. The promise of a vaccine […]
As we continue into the holiday season, this year will be different for your restaurant. First, holiday gatherings will be few and far between which will impact catering. Second, traffic will be limited due to restrictions established by local governments regarding where your customers can go. The flow of new customers into your restaurant will […]
The struggle is real for restaurants; you know that. Each day brings new developments in the COVID battle. State governments are controlling your ability to conduct business. Consumers are becoming more cautious in their actions. The media is sounding the alarms. What’s more, as winter approaches outdoor dining is coming to a halt, while restrictions […]
Every day when I look at the news, all I see is how the COVID -19 virus is having a second wave. State governments are reacting, consumers are worried and it may appear that a lockdown is looming. For myself, our state travel restrictions have cancelled our family Thanksgiving gathering. I’m sure this is happening […]