restaurant traffic Articles

Customer Acquisition vs. Customer Retention: What is More Profitable for Your Restaurant?

If increasing the profitability of your restaurant is one of your goals for 2018, you should make customer retention a top priority.While acquiring new customers is important, retaining existing ones is even more essential for a successful restaurant operation. Retaining Customers is Cheaper Than Acquiring New Ones Retaining customers is cheaper than acquiring new ones. […]

Does Your Restaurant Have a Menu Marketing Strategy?

A new year, a new start. Many restaurants view this as an opportunity to start fresh with a new menu. Last year is over and it was a tough one for many restaurants. Many major chains went through buyouts, many restaurants closed. The brave that made it were concerned much of the year. Time for […]

Marketing Budgets for Restaurants

Does your restaurant establish a marketing budget? As we head into the new year, it gives us a time to set up a new perspective for what we want to accomplish in 2018. Many things have changed in the restaurant industry over the past year. Now is your time to step back and develop your […]

Maximizing Your Holiday Restaurant Marketing

Growing your sales with effective restaurant marketing strategies As we enter the busiest season of the restaurant year, it is important to refresh your teams on the importance of these months and the impact it can have on your business for the following year. Spend some time on these topics and have a great holiday […]

Where Have Your Restaurant Customers Gone?

2017 has been a difficult year for many restaurants. The restaurant industry continues to change in many ways driven by the choices customers have. Many of the choices are facilitated by technology and the options it offers us to make decisions. Let’s take a closer look at just two ways in which technology has impacted […]