Restaurant Marketing Blog
Helping Your Restaurant Thrive in Today’s Market
Written on January 25, 2023
by Joe Welsh
The latest data shows the restaurant traffic continues to decline. Is this the trend that will continue into 2023? It is important to focus on profitability during these times, but marketing efforts must continue to drive traffic into your restaurant. Restaurant Trends and Business Success in 2023 The past year has continued to throw curveballs […]
Written on February 8, 2021
by Joe Welsh
The COVID pandemic is softening and many restaurants are back to strategic planning
Written on January 5, 2021
by Joe Welsh
Welcome 2021! Last year was a crazy year as we know. The pandemic changed everything and we are not out of the woods yet. State and local governments also impacted the way in which restaurants do business. You have had everything thrown at you and you have survived so far. The promise of a vaccine […]
Written on December 9, 2020
by Joe Welsh
As we continue into the holiday season, this year will be different for your restaurant. First, holiday gatherings will be few and far between which will impact catering. Second, traffic will be limited due to restrictions established by local governments regarding where your customers can go. The flow of new customers into your restaurant will […]
Written on November 29, 2020
by Joe Welsh
The struggle is real for restaurants; you know that. Each day brings new developments in the COVID battle. State governments are controlling your ability to conduct business. Consumers are becoming more cautious in their actions. The media is sounding the alarms. What’s more, as winter approaches outdoor dining is coming to a halt, while restrictions […]
Written on November 16, 2020
by Joe Welsh
Every day when I look at the news, all I see is how the COVID -19 virus is having a second wave. State governments are reacting, consumers are worried and it may appear that a lockdown is looming. For myself, our state travel restrictions have cancelled our family Thanksgiving gathering. I’m sure this is happening […]
Written on November 12, 2020
by Joe Welsh
This has been a truly challenging year for restaurant owners. Aside from the normal challenges of running a business, you have had to deal with COVID 19 and everything that comes with. Depending on what state you live in, your government has made the stress even greater with restrictions on running your business. The challenges […]
Written on July 28, 2020
by Joe Welsh
September 1st is fast approaching, and the COVID-19 crisis is not letting up. Many states are reporting increased cases and travel restrictions are in 30 states. Some states, like Pennsylvania, have reduced seating capacity in restaurants to 25%. With all this happening, it makes me wonder, what will restaurants do in the fall? Think about […]
Written on April 28, 2020
by Joe Welsh
What Do Your Customers Want? Over the next 45 days, most of the states will have started their reopen plans. It will be an interesting time frame to see what works and what does not. One thing we know is true, the consumer is in control of what happens, but the restaurants will set the […]
Written on April 21, 2020
by Joe Welsh
What will it take for your restaurant to succeed after the COVID-19 shutdowns? For those of you who were able to hang in there, you are tired. The daily struggles and stress to keep your business going has taken its toll on you and your team. When the doors open, the stress will still be […]
Written on April 14, 2020
by Joe Welsh
Close your eyes and imagine. What will your restaurant world look like a year from today? You made it through COVID -19 and through the summer. Each day was a new challenge, but the fall and holiday season came upon us. The new normal had sunk in and changed your world. The first quarter, always difficult […]
Written on April 8, 2020
by Joe Welsh
Another week of shutdown has our country evolving. Things have definitely changed for better or worse. The promise of an economic stimulus and hopeful medical strategies brings out the optimist in many. For others the sky has fallen. Things will get better and restaurants will come back. Will it be the same? Probably not. The […]
Written on March 30, 2020
by Joe Welsh
We are fighters! We are dreamers! Everyday has always been a challenge. That is what we love about our chosen path in the restaurant industry. We face a bigger challenge and our actions now set the tone for how we come out of the current crisis. Many restaurants have been very proactive despite the COVID-19 […]
Written on March 23, 2020
by Joe Welsh
As restaurant professionals, we are addicted to our business. We are also very anxious during these current times. Our business is our life and we are threatened. What should we do now? I’m sure most of you have consulted with advisers, watched videos, listened to podcasts or read the many Facebook posts on what you […]
Written on February 9, 2020
by Joe Welsh
The new year has begun and for many restaurants it is a time to take stock for 2020. What is the outlook for your business and for your life? We all know that running a restaurant takes everything you have, so planning for the year ahead is critical. Free Strategy Call – Developing Your Restaurant Potential […]