Digital marketing is all the rage in current marketing circles, but lets not forget that some traditional marketing strategies work well also. Some offline marketing channels for restaurants are: 1 – Hosting or participating in community events, such as food festivals, live music nights, or charity fundraisers. 2 – Investing in print advertising, such as […]
Looking for proven ways to drive traffic to your restaurant this October. These thoughts will help you boost your sales. Driving Restaurant TrafficThe best restaurant promotions for October often take advantage of seasonal themes, holidays, and events that occur during this month. Here are some ideas for restaurant promotions that could work well in October: […]
How to Grow Your Sales During This Season. The back-to-school season can have a significant impact on restaurants, both positively and negatively. Here are some ways in which the back-to-school season can influence restaurants: Positive Impact: Negative Impact: Overall, the impact of the back-to-school season on restaurants can vary widely based on the restaurant’s location, […]
Learn how they can help your business grow Engaging in cause-related marketing can provide numerous benefits to restaurants, ranging from increased customer loyalty to positive social impact. Here are the top 10 reasons why restaurants should consider participating in cause-related marketing: Remember, the key to successful cause-related marketing is to choose a cause that aligns […]
Maximizing online profiles can lead to several financial impacts for restaurants. Here are some ways in which a restaurant can get financial results from their profiles.
In the digital age, customer reviews have become a crucial component of a restaurant’s marketing strategy. Word-of-mouth has always been a powerful tool in the restaurant industry, and with the advent of online review sites such as Yelp, TripAdvisor, and Google Reviews, customers can easily share their experiences with a wider audience. But how can […]
The COVID pandemic is softening and many restaurants are back to strategic planning
Close your eyes and imagine. What will your restaurant world look like a year from today? You made it through COVID -19 and through the summer. Each day was a new challenge, but the fall and holiday season came upon us. The new normal had sunk in and changed your world. The first quarter, always difficult […]
Another week of shutdown has our country evolving. Things have definitely changed for better or worse. The promise of an economic stimulus and hopeful medical strategies brings out the optimist in many. For others the sky has fallen. Things will get better and restaurants will come back. Will it be the same? Probably not. The […]
We are fighters! We are dreamers! Everyday has always been a challenge. That is what we love about our chosen path in the restaurant industry. We face a bigger challenge and our actions now set the tone for how we come out of the current crisis. Many restaurants have been very proactive despite the COVID-19 […]
As restaurant professionals, we are addicted to our business. We are also very anxious during these current times. Our business is our life and we are threatened. What should we do now? I’m sure most of you have consulted with advisers, watched videos, listened to podcasts or read the many Facebook posts on what you […]
The new year has begun and for many restaurants it is a time to take stock for 2020. What is the outlook for your business and for your life? We all know that running a restaurant takes everything you have, so planning for the year ahead is critical. Free Strategy Call – Developing Your Restaurant Potential […]
Yes 2020! The holiday season for 2019 is upon us now and it enables you to set your restaurant marketing plans for 2020 in motion. Action now will help build your business for next year. Free Digital Strategy Assessment and Restaurant Reputation Report In the restaurant world it all starts with great food and service. […]
Choices… We all have choices whether it’s is in life, or specifically where we will dine when we go out to dinner. A recent business trip to Florida really hammered home to me the importance of differentiating your business from all the restaurants in your area. The gulf coast of Florida is a beautiful area […]
Let’s face it, Facebook is by far the largest social media network out there. Most of us have used it to keep up with friends and family or even community events. For restaurants, Facebook is an opportunity to build your own community of friends and followers. Last week I had the opportunity to visit with […]